My revenue drivers would be my from the amount of packages of dryer sheets sold (sold). They would be sold at a higher cost than production but still be affordable to everyday people.
2. The next product
Dryer sheets have recently been getting a bit of a bad rep because of the chemicals used to make them. My next move would be to create an environmentally friendly dryer sheet with the superabsorbant polymers that dry your clothes at the same time.
3. How does it improve your business?
This next product would attract environmentally conscious customers and perhaps raise the amount of people purchasing it and create a larger customer loyalty.
4. Competitor
Seventh generation is a brand that makes dryer sheets from unbleached paper, so instead of adding them t landfill when you're done, you can recycle them. These dryer sheets use a gentle, plant derived formula instead of tallow and other animal products that traditional softeners use.
5.Customer Reviews
Customers like this product because it is environmentally safer and it can be used for even babies' clothing. However, what they don't like is that they are not widely available in stores so they have to order them via Amazon.
6.I would make my product widely available in all supermarkets like most dryer sheets such as Bounce or Downy are.
7. I think this would make a good addition to my product line because as mentioned previously it would attract more customer loyalty and add on to my customer base by attracting environmentally conscious people.
Great blog post! I thought it was very interesting! I really enjoyed reading about your product and what you think your next venture should be! I think environmentally friendly dryer sheets are a great idea. Anything that is environmentally conscience has great potential and a pretty sizable market. If you could offer your product at comparable prices side-by-side with the big name brands in a supermarket I'm sure your product would sell. If you would like to check out my blog post here is a link: http://agubernikoffent3003.blogspot.it/2016/03/amazon-whisperer.html
ReplyDeleteHi Carolina,
ReplyDeleteLike Alexander posted, I too like your idea of an environmentally friendly dryer sheet. The upcoming generations I believe will continue to want these types of products. I am not familiar Seventh Generation so was surprised to see a product like this was being offered. As you mention, offering this product alongside of products such as Bounce or Downey will certainly give you the exposure needed. Good luck if you decide to move forward with your business plan.
Here is the link to my Amazon Whisperer page: http://joyspurlock.blogspot.com/2016/03/amazon-whisperer.html
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ReplyDeleteYo Carolina. I don't know about you, but I thought this assignment was actually kind of fun. I may have even got suckered in and bought a couple things on Amazon while I was on there. I think it's amazing how somebody could make a whole business based on other people's products. It's very clever and definitely very efficient. Here's my blog http://joebestblog.blogspot.com/
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